[av_section min_height=’50’ min_height_px=’500px’ padding=’no-padding’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=” src=’http://einnova.com/wp-content/uploads/2015/11/gent_ordinador_1-1030×664.png’ attachment=’16220′ attachment_size=’large’ attach=’parallax’ position=’top center’ repeat=’stretch’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_hr class=’custom’ height=’50’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-none’ custom_width=’50px’ custom_border_color=” custom_margin_top=’5px’ custom_margin_bottom=’5px’ icon_select=’no’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_heading tag=’h1′ padding=’10’ heading=’Fes que el teu negoci sigui el primer en Google’ color=’custom-color-heading’ style=’blockquote modern-quote modern-centered’ custom_font=’#ffffff’ size=’55’ subheading_active=’subheading_below’ subheading_size=’34’ custom_class=” 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[av_one_third first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [/av_one_third][av_one_third min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_button label=’Contactar’ link=’manually,/contacto’ link_target=’_blank’ size=’medium’ position=’center’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_one_third][av_one_third min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [/av_one_third][av_hr 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Aumenta tu visibilidad

DE FORMA NATURAL

[/av_content_slide] [/av_content_slider] [av_textblock size=’15’ font_color=” color=”] [/av_textblock] [/av_two_third] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’no-padding’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=’#289dcc’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_one_fifth first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [/av_one_fifth][av_two_fifth min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_hr class=’invisible’ height=’25’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_hr class=’invisible’ height=’25’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_image src=’http://einnova.com/wp-content/uploads/2016/01/stevejobs_frase_12.png’ attachment=’17296′ attachment_size=’full’ align=’center’ animation=’pop-up’ styling=’no-styling’ hover=” link=” target=” caption=” font_size=” appearance=” overlay_opacity=’0.4′ overlay_color=’#000000′ overlay_text_color=’#ffffff’][/av_image] [av_font_icon icon=’ue8f4′ font=’entypo-fontello’ style=’border’ caption=” link=’manually,https://www.facebook.com/einnovacom/’ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [av_font_icon icon=’ue8f2′ font=’entypo-fontello’ style=’border’ caption=” link=’manually,http://twitter.com/einnova’ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [av_font_icon icon=’ue8f7′ font=’entypo-fontello’ style=’border’ caption=” link=’manually,https://plus.google.com/107125586381470617949′ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [av_font_icon icon=’ue8fd’ font=’entypo-fontello’ style=’border’ caption=” link=’manually,https://www.linkedin.com/company/1081608?trk=vsrp_companies_cluster_name&trkInfo=VSRPsearchId%3A2844454971448966670584%2CVSRPtargetId%3A1081608%2CVSRPcmpt%3Acompanies_cluster’ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [/av_two_fifth][av_two_fifth min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_hr class=’invisible’ height=’75’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_image src=’http://einnova.com/wp-content/uploads/2018/06/Posicionamiento-Web-300×247.png’ attachment=’26067′ attachment_size=’medium’ align=’right’ styling=” hover=” link=” target=” caption=” font_size=” appearance=” overlay_opacity=’0.4′ overlay_color=’#000000′ overlay_text_color=’#ffffff’ animation=’right-to-left’ admin_preview_bg=”][/av_image] [/av_two_fifth] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=” src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_heading tag=’h2′ padding=’10’ heading=’Una mica d’història’ color=’custom-color-heading’ style=’blockquote modern-quote’ custom_font=’#444444′ size=’34’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_heading] [av_textblock size=” font_color=” color=”] A mitjans dels 90 els administradors web i proveïdors de contingut van començar a optimitzar llocs web en els motors de cerca, aquella tasca consistia a enviar l’URL als motors de cerca, els quals per mitjà d’una sèrie de procediments recollien la informació necessària de la pàgina per ser indexada. Ràpidament les empreses es van adonar de la importància de tenir les seves pàgines web ben posicionades i visibles per als motors de cerca creant una oportunitat també per als especialistes en posicionament web. El primer document en el qual s’utilitza l’acabo SEO data d’Agost de 1997. A causa de la importància de factors com la densitat de paraules clau, els primers motors de cerca van sofrir l’abús i la manipulació de les classificacions. Amb l’objectiu d’oferir als usuaris millors resultats, els motors de cerca van començar a desenvolupar algorismes de classificació més complexos i difícils de manipular fins que en 2007 cercadors com Google, Bing o Yahoo estaven utilitzant mes de 200 factors en els seus algorismes per garantir la qualitat de les seves cerques. Aquests últims anys s’han anat incorporant eines com a “Panda” o “Penguin” o el recent “Colibrí” de Google, creades amb la finalitat de penalitzar a aquelles pàgines amb contingut duplicat o que usaven tècniques manipuladores per millorar els seus rànquings. [/av_textblock] [av_button label=’Vendre més’ link=’manually,/ca/contacto’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=’#289dcc’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_one_half first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_codeblock wrapper_element=” wrapper_element_attributes=”] [/av_codeblock] [/av_one_half][av_one_half min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_heading tag=’h2′ padding=’10’ heading=’ENTREVISTA A UN CLIENT’ color=’custom-color-heading’ style=’blockquote modern-quote’ custom_font=’#ffffff’ size=’34’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_heading] [av_textblock size=’15’ font_color=’custom’ color=’#ffffff’]

Client: Dermik

Einnova ens va ajudar a identificar les paraules més importants per a nosaltres i les van treballar perquè quan la gent busqués “dermatòleg Barcelona” apareguéssim dins de la cerca.

Judith Font, Manager & Owner

[/av_textblock] [av_button label=’Més videos’ link=’manually,/ca/clientes’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_one_half] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=” src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_two_third first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_heading tag=’h2′ padding=’10’ heading=’Orgànic enfront del pagament per clic’ color=’custom-color-heading’ style=’blockquote modern-quote’ custom_font=’#444444′ size=’34’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_heading] [av_textblock size=” font_color=” color=”] En el posicionament web orgànic, es pot parlar de dos tipus d’accions que tenen clara influència sobre el rànquing de les teves pàgines en els motors de cerca:

• Internes: Mitjançant millores en el contingut, millores tècniques en el codi i accessibilitat.
• Externes: Es busca millorar la notorietat de la web mitjançant mitjançant referències a ella, aconseguint-se fonamentalment a través de links.

[/av_textblock] [av_button label=’Començar ara’ link=’manually,/ca/contacto’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_two_third][av_one_third min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_image src=’http://einnova.com/wp-content/uploads/2016/02/Seo_web_con_neuro_marketing_caixa4-min.png’ attachment=’19162′ attachment_size=’full’ align=’center’ animation=’no-animation’ styling=” hover=” link=’lightbox’ target=” caption=” font_size=” appearance=” overlay_opacity=’0.1′ overlay_color=” overlay_text_color=’#ffffff’][/av_image] [/av_one_third] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=’#289dcc’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_one_fifth first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_hr class=’custom’ height=’25’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-none’ custom_width=’50px’ custom_border_color=” custom_margin_top=’2px’ custom_margin_bottom=’2px’ icon_select=’no’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_animated_numbers number=’7.500′ icon_select=’no’ icon=’ue8f5′ font=’entypo-fontello’ font_size=’64’ font_size_description=’34’ link=” linktarget=’no’ color=’font-custom’ custom_color=’#ffffff’][/av_animated_numbers] [/av_one_fifth][av_two_third min_height=’av-equal-height-column’ vertical_alignment=’av-align-middle’ space=’no_margin’ margin=’0px’ margin_sync=’true’ padding=’0px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=” src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’] [av_hr class=’custom’ height=’25’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-none’ custom_width=’50px’ custom_border_color=” custom_margin_top=’3px’ custom_margin_bottom=’3px’ icon_select=’no’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_heading heading=’frases que hem posicionat a Google’ tag=’h2′ style=’blockquote modern-quote modern-centered’ size=’34’ subheading_active=” subheading_size=’15’ padding=’10’ color=’custom-color-heading’ custom_font=’#ffffff’][/av_heading] [/av_two_third] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=” src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_heading heading=’Que factors utilitzar per aconseguir un bon posicionament Intern?’ tag=’h2′ style=’blockquote modern-quote’ size=’34’ subheading_active=” subheading_size=’15’ padding=’10’ color=’custom-color-heading’ custom_font=’#444444′][/av_heading] [av_textblock size=” font_color=” color=”] El posicionament intern engloba totes aquelles accions que podem aplicar sobre la nostra web, el seu contingut, la seva aparença o la seva accessibilitat, entre moltes podem destacar com a importants les següents:

• Crear continguts de qualitat.
• Estructurar i dissenyar la web pensant en el posicionament de la mateixa.
• Construir nostra web el més accessible posible.
• Millorar l’experiència de l’usuari millorant el disseny web.
• Allotjar la web en un servidor fiable.
• Optimitzar el temps de càrrega de la pàgina web.
• Actualitzar la pàgina amb contingut de qualitat.

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L’estar ben posicionat en internet suposa estar mes prop d’on està la demanda, una demanda que cada vegada creix més i cerca més. No operar en internet avui suposa una amenaça i fer-ho suposa una gran oportunitat.

[/av_textblock] [av_button label=’Més entrevistes’ link=’manually,/ca/conocenos/video-entrevistas’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_one_half][av_one_half min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_codeblock wrapper_element=” wrapper_element_attributes=”] [/av_codeblock] [/av_one_half] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=” src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_heading tag=’h2′ padding=’10’ heading=’Posicionament extern’ color=’custom-color-heading’ style=’blockquote modern-quote’ custom_font=’#444444′ size=’34’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_heading] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” admin_preview_bg=”] Són les tècniques que utilitzem per millorar la notorietat de la nostra web en els mitjans online. Algunes tècniques podrien ser:

• •Motivar que altres webs de temàtica relacionada enllacin al teu web. •Participar en xarxes socials com Google+, Facebook o Twitter per augmentar el nombre de visites al teu web. •Donar-se d’alta en directoris importants, sectorials o locals. •Participar en fòrums preferiblement de temàtica relacionada amb el teu web. •Escriure articles en altres llocs web.

Tant les tècniques de posicionament intern com a extern poden executar-se de forma incorrecta o amb una fi manipulativa, en aquest cas estaríem exposats a ser penalitzats pels motors de cerca i per tant veuríem perjudicada la nostra visibilitat o fins i tot podríem arribar a desaparèixer en els resultats de cerca. En Einnova som especialistes a posicionar el teu web de forma correcta per així poder aconseguir les millors posicions en els rànquings de cercadors. Si aquestes interessat pots contactar amb nosaltres. [/av_textblock] [av_button label=’Contactar ara’ link=’manually,/ca/contacto’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=’#289dcc’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_one_half first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_codeblock wrapper_element=” wrapper_element_attributes=”] [/av_codeblock] [/av_one_half][av_one_half min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_textblock size=” font_color=’custom’ color=’#ffffff’] Reugenio recomana Einnova en l’E-show de Barcelona mitjançant el seu humor. Acudit Reeugenio

Fira Eshow Barcelona, Setembre 2011

[/av_textblock] [av_button label=’Més casos’ link=’manually,/ca/clientes’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_one_half] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=” src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_heading tag=’h2′ padding=’10’ heading=’Publicitat en cercadors’ color=’custom-color-heading’ style=’blockquote modern-quote’ custom_font=’#444444′ size=’34’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_heading] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” admin_preview_bg=”] Des dels seus inicis Google va voler mantenir-se com un cercador lliure de publicitat amb la finalitat de que això fos un signe de la independència dels resultats de cerca a més d’una garantia per a la velocitat de càrrega de les seves pàgines. Arribat l’any 2000 Google va introduir Google AdWords, un programa mitjançant el qual oferia publicitat patrocinada a potencials anunciants. AdWords és la font principal d’ingressos de Google i constitueix un mètode de publicitat dinàmica per al client. Això significa que l’usuari pagarà o cobrarà pel tràfic generat en un sentit o un altre. Els anuncis de AdWords apareixen simultàniament als resultats de cerques naturals o orgàniques a la zona superior o lateral dretes i amb un fons de color diferent al de la cerca orgànica. També podem trobar-los a les zones de pàgines web en forma de bàners que poden ser imatges, vídeos o text. per això és important realitzar bones campanyes de PPC. [/av_textblock] [av_button label=’Començar ara’ link=’manually,/ca/contacto’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’no-padding’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=’#289ccd’ src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_one_fifth first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [/av_one_fifth][av_two_fifth min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_hr class=’invisible’ height=’25’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_image src=’http://einnova.com/wp-content/uploads/2015/10/frase_periodicos.png’ attachment=’16319′ attachment_size=’full’ align=’center’ animation=’pop-up’ styling=’no-styling’ hover=” link=” target=” caption=” font_size=” appearance=” overlay_opacity=’0.4′ overlay_color=’#000000′ overlay_text_color=’#ffffff’][/av_image] [av_font_icon icon=’ue8f4′ font=’entypo-fontello’ style=’border’ caption=” link=’manually,https://www.facebook.com/einnova.com’ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [av_font_icon icon=’ue8f2′ font=’entypo-fontello’ style=’border’ caption=” link=’manually,http://twitter.com/einnova’ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [av_font_icon icon=’ue8f7′ font=’entypo-fontello’ style=’border’ caption=” link=’manually,https://plus.google.com/107125586381470617949′ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [av_font_icon icon=’ue8fd’ font=’entypo-fontello’ style=’border’ caption=” link=’manually,https://www.linkedin.com/company/1081608?trk=vsrp_companies_cluster_name&trkInfo=VSRPsearchId%3A2844454971448966670584%2CVSRPtargetId%3A1081608%2CVSRPcmpt%3Acompanies_cluster’ linktarget=’_blank’ size=’35px’ position=’left’ color=’#ffffff’][/av_font_icon] [av_hr class=’invisible’ height=’25’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [/av_two_fifth][av_two_fifth min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [av_hr class=’invisible’ height=’35’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ custom_icon_color=” icon=’ue808′ font=’entypo-fontello’] [av_image src=’http://einnova.com/wp-content/uploads/2018/06/Agencia-Marketing-Online-Barcelona-300×192.png’ attachment=’26066′ attachment_size=’medium’ align=’right’ styling=” hover=” link=” target=” caption=” font_size=” appearance=” overlay_opacity=’0.4′ overlay_color=’#000000′ overlay_text_color=’#ffffff’ animation=’right-to-left’ admin_preview_bg=”][/av_image] [/av_two_fifth][/av_section][av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-shadow’ bottom_border=’no-border-styling’ id=” color=’main_color’ custom_bg=” src=” attachment=” attachment_size=” attach=’scroll’ position=’top left’ repeat=’no-repeat’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=”] [av_heading tag=’h2′ padding=’10’ heading=’Ús de la concordança àmplia i mètode de pagament PPC’ color=’custom-color-heading’ style=’blockquote modern-quote’ custom_font=’#444444′ size=’34’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_heading] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” admin_preview_bg=”] La concordança àmplia és el tipus de concordança predeterminat, al que s’assignen totes les paraules clau en cas de no especificar un altre tipus de concordança (concordances exacta, de frase o negativa). El sistema de Google AdWords publica automàticament els anuncis per a les variacions rellevants de les seves paraules clau, inclosos sinònims, formes singulars i plurals, possibles errors ortogràfics, derivacions (com Itàlia i italià), cerques relacionades i altres variacions rellevants. [/av_textblock] [av_textblock size=” font_color=” color=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=” admin_preview_bg=”] AdWords utilitza el mètode de pagament PPC (Pagament per Clic) o CPC en anglès (Cost per Clic) per als seus anuncis. Amb aquest mètode de pagament els anunciants paguen a Google per cada clic que un usuari realitza en el seu anunci. El preu per clic (PPC) no és fix sinó que s’estableix mitjançant subhasta i nivell de qualitat, per tant dependrà de l’oferta i de la demanda a més d’altres factors que determinen la qualitat de l’anunci. D’aquesta manera podem trobar anunciants que paguen 0,03 dòlars per clic i uns altres que paguen 54 dòlars per clic. [/av_textblock] [av_button label=’Vendre més’ link=’manually,/ca/contacto’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#d0663a’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_section] [av_section min_height=” min_height_px=’500px’ padding=’default’ shadow=’no-border-styling’ bottom_border=’no-border-styling’ bottom_border_diagonal_color=’#333333′ bottom_border_diagonal_direction=” bottom_border_style=” custom_arrow_bg=” id=’transparent’ color=’main_color’ custom_bg=’#444444′ src=’http://einnova.com/wp-content/uploads/2016/01/fira_ifema_1.jpg’ attachment=’19396′ attachment_size=’full’ attach=’scroll’ position=’top left’ repeat=’stretch’ video=” video_ratio=’16:9′ overlay_opacity=’0.5′ overlay_color=” overlay_pattern=” overlay_custom_pattern=” av_element_hidden_in_editor=’0′] [av_three_fifth first min_height=” vertical_alignment=” space=” custom_margin=” margin=’0px’ padding=’0px’ border=” border_color=” radius=’0px’ background_color=” src=” background_position=’top left’ background_repeat=’no-repeat’] [/av_three_fifth][av_two_fifth min_height=” vertical_alignment=’av-align-top’ space=” margin=’0px’ margin_sync=’true’ padding=’20px’ padding_sync=’true’ border=” border_color=” radius=’0px’ radius_sync=’true’ background_color=’rgba(255,255,255,0.81)’ src=” attachment=” attachment_size=” background_position=’top left’ background_repeat=’no-repeat’ animation=” mobile_breaking=” mobile_display=”] [av_heading tag=’h4′ padding=’21’ heading=’Seminari EINNOVA Fira màrqueting online IFEMA,Madrid El 90% de les empreses que emprenen un negoci en Internet moren durant els primers anys. En Einnova tenim la solució.’ color=’custom-color-heading’ style=’blockquote modern-quote modern-centered’ custom_font=’#212121′ size=’21’ subheading_active=” subheading_size=’15’ custom_class=” admin_preview_bg=” av-desktop-hide=” av-medium-hide=” av-small-hide=” av-mini-hide=” av-medium-font-size-title=” av-small-font-size-title=” av-mini-font-size-title=” av-medium-font-size=” av-small-font-size=” av-mini-font-size=”][/av_heading] [av_font_icon icon=’ue897′ font=’entypo-fontello’ style=’border’ caption=” link=’manually,https://www.youtube.com/watch?v=Xr7hh5VK8ZE’ linktarget=” size=’50px’ position=’center’ color=’#289dcc’][/av_font_icon] [av_button label=’Més seminaris’ link=’manually,/ca/conocenos/formacion-seminarios’ link_target=’_blank’ size=’medium’ position=’left’ icon_select=’yes’ icon_hover=’aviaTBicon_hover’ icon=’ue885′ font=’entypo-fontello’ color=’custom’ custom_bg=’#289dcc’ custom_font=’#ffffff’ admin_preview_bg=”] [/av_two_fifth] [/av_section]